Description
Davids was founded with one vision: to create high performance oral care products using intentionally sourced purposefully selected ingredients.
The simple story is that the founder, Eric David Buss was brushing his teeth and decided to turn over the tube and take a look at the ingredients panel. Then he decided he could do better and created Davids. But that story leaves out the 4 years Eric spent deconstructing toothpaste formulas and rebuilding a brand new one from the ground up. He spoke with experts, ingredient suppliers, and consumers while testing and tweaking recipes in his home kitchen.
Looking at every ingredient, every supplier, and even the packaging in order to create the best possible product.
Davids is still a family owned and operated small business located in Menifee California, and the toothpaste is still proudly made in the USA*.
We are committed to the reduction of single use plastics whenever possible, and making sustainable choices while creating and providing jobs for our community.
Made with Davids proprietary Hydroxi™ formula supports sensitive teeth by filling microscopic cracks and fissures in enamel and occluding exposed dentin tubules highly effective nanoXIM® nano hydroxyapatite Davids signature natural peppermint flavor fluoride free, Triclosan free, and SLS free no artificial flavors, colors, or preservatives birch xylitol used to fight plaque causing bacteria FSC-certified packaging + metal tube for freshness made in the USA*
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